- Visiting Senior Lecturer, Engineering Technology & Industrial Distribution
- Master of Industrial Distribution
- Email: kpradipk@tamu.edu
- Linkedin: Profile Page
Educational Background
- Ph.D., Supply Chain Management and Business Analytics, Karpagam University, India
- M.S., Industrial Engineering, Texas A&M University, College Station, TX
- B.S., Mechanical Engineering, PSG College of Technology, Anna University, India
Research Interests
-
- Pricing Optimization
- Inventory Management
- Customer Experience
- Stratification Techniques
- Supplier Management
- Sales Analytics
- Channel Optimization
- Driving Profitable Growth
Certifications & Memberships
- CPSP, Certified Professional Sales Person, National Association of Sales Professionals
- CPMM, Certification in Project Management Mastery, Brain Sensei, and Acuity Institute
- CLSSBB, Certified Lean Six Sigma Black Belt, Acuity Institute
- CCMP, Certified Change Management Professional, Acuity Institute
Selected Publications
- S. Gunasekaran, P. Krishnadevarajan F.B. Lawrence, Optimizing Channel Profitability: A Playbook to Align Manufacturer-Distributor-Customer Relationships
- P. Krishnadevarajan, S. Gunasekaran, F.B. Lawrence, B. Pricing Optimization: Striking the Right Balance for Margin Advantage
- F.B. Lawrence, P. Krishnadevarajan, S. Gunasekaran, Customer Stratification: Best Practices for Boosting Profitability
- F.B. Lawrence, S. Gunasekaran, P. Krishnadevarajan, Unlock the Power of Inventory Analytics
- S. Gunasekaran, P. Krishnadevarajan, F.B. Lawrence, Sales and Marketing Optimization: Developing Competitive Value Propositions
- S. Gunasekaran, P. Krishnadevarajan, F.B. Lawrence, Driving Profitable Growth: A Distributor’s Playbook
- F.B. Lawrence, S. Gunasekaran, P. Krishnadevarajan, Optimizing Distributor Profitability: Best Practices to a Stronger Bottom Line